A thorough SEO audit of the client's existing site was conducted, encompassing Technical SEO, On-Page, and Off-Page SEO elements. This audit highlighted key areas for improvement, setting the foundation for a comprehensive SEO strategy. More information about my SEO Audit Process can be found here.
Based on the audit findings, the website underwent a complete redesign and redevelopment, focusing on user interface (UI) and experience (UX) while addressing the technical SEO flaws of the old site. The new design ensured both aesthetic appeal and optimised performance.
Extensive keyword research was undertaken to identify optimal keywords, which were then strategically incorporated into H1-6 headers, meta descriptions, page titles, image alt-text, and internal linking. This meticulous approach was aimed at enhancing page relevance and search engine ranking.
Gain insight into my proven SEO process with this free, detailed overview. Learn how I tailor strategies to skyrocket your site’s search engine rankings and drive meaningful traffic